IN PLAIN ENGLISH
The same dividend measured against what you actually paid, rather than today's price.
WHERE YOU MEET IT
Sits beside yield on every holding row.
WATCH OUT FOR
Great for tracking your own progress, useless for comparing a new buy.
FULL DEFINITION
The dividend yield based on the original purchase price of a stock rather than its current market price.
EXAMPLE
You bought at £10 years ago. The dividend is now £1. Even if the stock is £1000 today, your personal yield is 10%.
EXPLAINED IN
Educational content only. It is not personal financial advice.