GLOSSARY

Share count

IN PLAIN ENGLISH

How many shares a company has in issue. Each one takes an equal slice of the profit.

WHERE YOU MEET IT

Not shown in the app. It's in the company's results and annual report.

WATCH OUT FOR

A rising share count quietly shrinks your slice, even while profit grows.

EXPLAINED IN

Earnings per share, and what dilutes it

Educational content only. It is not personal financial advice.